Hustle + Fire

Let’s talk about the hustle – our work – and fire – our lives.

Each post is short and sweet – 300 words or less – so you can get a little nugget of inspiration and insight and then get back to work.

How honest can you be?

How honest can you be?

When I coach founders during an accelerator program, one of the key things I teach is how to be honest and confident as a founder. There's no space for imposter syndrome in the work I do with founders. Here's why. Serial entrepreneurs know something incredibly...

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There are no magic numbers

There are no magic numbers

There is a pernicious and harmful belief in the startup world that financial models are worthless. A founder toils away, wasting time putting in a bunch of magic numbers into a spreadsheet, with the end goal of showing exponential growth over the next three years....

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Start as you’d like to continue

Start as you’d like to continue

I just moved to Denver over the weekend. My furniture is scheduled to arrive later this morning, so I'm sitting on the floor in my dining room writing this. And in a minute, I'm going to go for a mile run along Cherry Creek Trail. Not because I feel like going for a...

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You want them to chase you down the street with cash

You want them to chase you down the street with cash

Today, I responded to a common founder question on Facebook: Q: I need suggestions for selling my product.  Every client I talk to has the same problem that they are not convinced that the technology would work as they have never heard about it and to their knowledge...

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The Blindspot

The Blindspot

Earlier this year, an investor in San Francisco said to me, "The thing is - all of the problems have already been solved. I can get food delivered to my house, a car to drive me anywhere I want to go. What is left to invest in?" My response: "Then you need to start...

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I'm Beth McKeon, Director of Fluent.

I help first-time founders build startups like serial entrepreneurs. I do this by designing and running startup accelerator programs, coaching founders, and consulting with innovative organizations around the US. 

After being a nomad for forever (I've moved over 25 times!), I recently settled down in Denver and love it. I hope I never get tired of seeing the mountains off in the distance.

You can reach me at beth@fluentstudio.co.

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